All services

Foundation

Brand strategy, identity and a website, built once, built right. Three structured months. Nothing rushed.

Your brand, your website and your content direction are pulling in different directions.

Best forFull brand, website and launch activation

What's included

Month 1 · Define

Brand strategy + visual identity

  • Brand questionnaire + business review
  • Audience, positioning + brand direction
  • Visual identity or refinement
  • Logo system, colors, typography + moodboard
  • Brand voice direction + mini brand guide

Month 2 · Build

Website + digital presence

  • Website strategy
  • Up to 5-page website, created or optimized
  • Homepage messaging, service positioning + CTAs
  • Mobile optimization + contact/lead form
  • Basic SEO + social profile optimization
  • Google Business optimization when applicable

Month 3 · Activate

Launch activation + growth direction

  • Final website optimization
  • Content pillars + social visual direction
  • Canva templates
  • 30-day content calendar + 12 ideas
  • Hooks, CTA strategy + launch recommendations
  • 90-day growth recommendations
  • A launch content activation, produced once, to open the new brand

How the launch activation is produced

Local and remote clients are handled differently

  • Local clients: a Casa Octava production session with photography and B roll, plus edited launch assets
  • Remote clients: Casa Octava creative direction and a capture plan, you send the footage, we edit the launch assets
  • Both follow the same strategy: pillars, calendar, hooks and CTAs
  • This is a one time activation to launch the new brand, not a monthly content program
  • Ongoing monthly content after launch is a separate Content engagement

Work with us on Foundation

Tell us about your business and we'll confirm fit before anything is booked.